 Many of these tasks consisted of pop culture trivia challenges and online games.Clues to help solve each of the challenges could be found in CBS Television programs and commercials, magazines, radio, song lyrics, and on AOL.In each round, the first three players who completed the challenges and collected 12 virtual gold bars were taken to a location somewhere in the United States where they competed on-camera in a head-to-head, reality-style competition (the "Gold Competition") for a chance to win $100,000 in gold.