 In addition to his writing and performing, he sometimes directed these musicals and revues.In 1913, Grossmith starred in "The Girl on the Film" first in London and then in New York, where he joined with Edward Laurillard, who had earlier produced his musical "The Love Birds", to produce plays and musicals.Grossmith established himself as a major producer with Laurillard, bringing "Potash and Perlmutter", by Montague Glass, to London in 1914 for a long run at the Queen's Theatre.