 Given the box office popularity of Monroe, and the press surrounding Montand and their relationship at the time, the film was considered to be a disappointment, although it was, in truth, a moderate success.The high expectations and modest results have led to many viewing the film as either a total flop or a huge success.It opened at the top of the box office its first weekend, but made only $6.54 million in total It was the first film starring Monroe to earn so little money on its initial release, although it was the top-grossing musical of the year and one of only two musicals in the top 20 in 1960.