 For Karrimor, the buoyant market and its expansion, combined with an influx of hobbyists seeking equipment, local expertise, extensive networking, an existing established business, first-mover advantage, and a CEO who himself avidly engaged the hobbyist perspective on equipment and had considerable design skills, proved a fertile combination for the company's expansion.Indeed, the 30-year period 1960 – 1990 has been described as a "golden age" for UK outdoor pursuit entrepreneurial companies generally.A major example of this synergistic combination of factors was Karrimor's innovation of the first robustly waterproof lightweight nylon texturised fabric, marketed as "KS-100e".