 This day of observance promotes awareness and the celebration of industrial design, encouraging WDO Members and non-members to hold events such as exhibitions, panels, workshops, open houses and other social functions.From 2009-2011, an annual student poster competition was held for WDO's Educational student members to participate; this activity concluded once the official World Industrial Design Day logo was introduced by WDO.Each year, a theme is determined by the WDO Board of Directors and announced months in advance of 29 June in order for companies, associations, design schools and design agencies to plan their activities and outreach.