 At 11 a.m. smoke was noticed coming from the William Street side of the store and by 12.30 the whole block became a blazing inferno.The fire spread and destroyed the stores adjoining Todd's including at the time Burtons, Liptons, Goodwins and Cesars which were completely gutted.A new store was built in place of the old store which was held by some to be a less attractive design, and which completely altered the appearance of the street.