 Mobile phone company 3 Ireland sponsored the show from its first time on air.On 27 April 2009, the first week following Lorraine Keane's departure from the show, it opened with a new graphical set using a greenscreen this provided a number of additional virtual screens behind the presenter in the studio, this replaced the physical set and screens between 2007 and 2009.On 8 September 2014 "Xposé" was extended to one hour.