 The Jasper West area (west of 97 Street) is one of the major retail, living, commercial, and entertainment districts of the city.Jasper Avenue first emerged as a commercial main street in the 1870s and 1880s, with the Jasper Avenue emerging of Edmonton's downtown main street in the early 1900s.In 1912, the Cities of Edmonton and Strathcona amalgamated, leaving Edmonton with two main streets – Jasper Avenue to the north, and Whyte Avenue to the south.