 For example, Gamma Velorum is named "Regor", which is "Roger" spelled backwards; the name honors Astronaut Roger B. Chaffee, who died in the Apollo I tragedy.Other contemporary names include "The Persian" (Alpha Indi) and "The Head of Hydrus" (Alpha Hydri), "Herschel's Garnet Star" (Mu Cephei), Barnard's Star, etc.Some independent astronomical and astrological businesses or organizations claim to sell the opportunity to "name a star".