 Fuckart & Pimp

Fuckart & Pimp was a media hoax conceived by Alex Chappel and David C West in April 1998 which subjected London's Decima gallery to worldwide media attention and became a British front page newspaper sensation, as well as featuring on national television.The show was originally presented as a real event and managed to dupe many national newspapers in the UK before being revealed as a hoax.The show "Fuckart & Pimp" was conceived by Alex Chappel and freelance reporter David C. West.