 These include clarity of purpose, open relationships with stakeholders, a reputation for journalistic integrity and independence, ongoing evaluation of programming, and a sense of ownership by the community

The other theme was the unrealized potential of radio itself.Despite the fact that it has extraordinary reach in impoverished and marginalized regions with high illiteracy, radio was often overlooked by donors and development organizations.When it was considered, more often than not, it was regarded more as a loudspeaker for their public service announcements than as a tool for change.