 Her sister, Susan Trentel, also of Cleveland, crafted the first Strawberry Shortcake doll based on the Fahrion's original greeting card design.The line was launched in the winter of 1979 and 1980.This design made a big impact, and in two years, Strawberry Shortcake went from 12 card series to an entire selection of books, clothing, dolls, toy accessories, and home decor.