 Its introduction was followed by a 47-percent increase in Parlux sales, primarily of the Hilton-branded perfume.After this success Parlux released several more perfumes with her name, including fragrances for men.In February 2005, Hilton hosted NBC's "Saturday Night Live", with Keane as the musical guest, and in May, the slasher film "House of Wax"—her first major film role— was released in theaters, to mixed reviews.