 By 1997, Narciso Rodriguez joined the company as new creative director and the brand had its first Paris runway presentation at LVMH headquarters in the fall/winter 1998 season.Both José Enrique Oña Selfa (2000-2007) and Stuart Vevers (2008-2013) followed.During Vever's tenure, Loewe scaled back fashion to concentrate on handbags, leather apparel and a substantial gift business based on leather picture frames and leather boxes.