 By the mid-1980s, after a major power upgrade, it had become "RI 104", a top 40 station.On March 9, 1987, the station changed its call sign to WWRX, and the station shifted to an album rock format.Though WWRX saw some success in the New London, Connecticut market, management opted to focus on the larger Providence market, and the station moved its transmitter from West Greenwich to Exeter in 1989.