 Rudolph has also represented music artists besides Britney Spears such as Avril Lavigne, Miley Cyrus, Will.i.am, Nicole Scherzinger, Justin Timberlake, 98 Degrees, Nick Lachey, DJ Pauly D, Backstreet Boys, O-Town, Toni Braxton, Swizz Beats, Kim Petras and DMX.He is the founder of Reign Deer Entertainment, a management firm, through which he has produced the movie "Crossroads" (2002) and two reality series