 The Blue Hawaii was invented in 1957 by Harry Yee, legendary head bartender of the Hilton Hawaiian Village (formerly the Kaiser Hawaiian Village) in Waikiki, Hawaii when a sales representative of Dutch distiller Bols asked him to design a drink that featured their blue color of Curaçao liqueur.After experimenting with several variations he settled on a version somewhat different from the most popular version today, but with the signature blue color, pineapple wedge, and cocktail umbrella.The name "Blue Hawaii" is related only indirectly to the 1961 Elvis Presley film of the same name, and apparently derives instead from the film's title song, a hit composed by Leo Robin for the 1937 Bing Crosby film "Waikiki Wedding".