 Another contributor to Box Cards was the cartoonist Joel Beck, credited as one of the founders of the underground comics movement in the mid-1960s.Only a few years before he first published "Penthouse" in 1965, Bob Guccione drew cartoons for Box Cards.Other cartoonists who drew Box Cards were Harry Crane, Jerry Lee and Bill Brewer, who had a long career with Hallmark and won the National Cartoonists Society Greeting Cards Award in 2000.