 In November 2011, the company announced reorganization plans that will shift the license to Southern Stone Communications, LLC, under the same parent company.The station originally started on November 10, 1946, as WHBS on 1490 AM (1,000 watts day/250 night), which was owned by "The Huntsville Times".It later added an FM simulcast in 1948 on 95.1 FM, which was discontinued around 1955.