 "World" was published by Magnet Records label, distributed by Warner Music major, and managed by FXU Management (some songs being published by EMI Publishing and Pumphouse Songs Inc.), and reached Number five in the UK Albums Chart.The album was mostly written, arranged, played and produced by lead singer Peter Cunnah, with the collaboration of some other musicians and vocalists.In particular, the album features TJ Davis on background vocals on all tracks (besides co-lead vocals on "The Power (Of All the Love in the World)"), as well as Simon Ellis and Nick Beggs from Ellis, Beggs & Howard.