 In March 2000, the station was purchased by STG Media LLC (Steven J. Shelton, president) for a reported sale price of $425,000.In November 2001, due to a proposed refinancing of the parent company STG Media, LLC, applied to the FCC to transfer the licenses of WAHR, WLOR, and WRTT-FM to Black Crow Media Group subsidiary BCA Media, LLC.Just two days later, another application was filed to shift the licenses to BCA Radio, LLC.