 As part of a gradual rebranding of most of the SportsChannel networks that began that month (the lone exception being SportsChannel Florida, which did not become an owned-and-operated outlet until 2000), SportsChannel New England joined Fox Sports Net on January 28, 1998, officially rebranding as Fox Sports New England.That month, MediaOne acquired a 50% interest in the network.The channel was rebranded as Fox Sports Net New England in 2000, as part of a collective brand modification of the FSN networks under the "Fox Sports Net" banner.