 This station began broadcasting an urban adult contemporary and Southern blues music format on July 15, 2012.On July 16, 2012, this station's call sign was changed to WLVM.The shift from the previous contemporary hit radio music format was a result of a multi-station deal that saw the contemporary hit radio format formerly on WABD move to WLVM (now WABD, 97.5 FM), the Christian programming on WLVM move to WDLT-FM (98.3 FM), and the urban AC programming on WDLT-FM move to WABD (now WLVM).