 His name recognition eventually brought him to the attention of KFI Los Angeles in 1975, where he enjoyed several successful years doing afternoons as "BS in Drive".In 1976 Shannon with the help of his vast audience, as well as the national media, succeeded in persuading NOA, the National Oceanic and Atmospheric Administration to adopt male hurricane names in an effort to bring equal hurricane rights to men.Up until that time hurricanes had only been named for women.