 Mobile communications such as smart phones are increasingly making their way into the corporate world.For instance, in 2008, Apple announced their intention to actively step up their efforts to help companies incorporate the iPhone into their enterprise environment, facilitated by technological developments in streamlining integrated features (push e-mail, calendar and contact management) using ActiveSync.In general, these new CMCs that are made possible by the Internet have altered the way people use language – there is heightened informality and consequently a growing fear of its deterioration.