 This, in turn, was a crucial element in Ujamaa, President Julius Nyerere's version of african socialism.Similar institutions were founded to rule over other aspects of the nation's culture, including the nationwide adoption of Swahili language (promoted by Baraza la Kiswahili la Taifa) and the development of Tanzanian art (Baraza la Sanaa la Taifa) (BASATA).The overall idea was to build a new popular culture for the workers and peasants of the country, free from the heritage of colonialism and bourgeoisie culture.