 In 2010 Essex County Cricket Club signed Amlin as its sponsor and in early 2014 Amlin signed a three-year deal to become the platinum sponsor of Essex County Cricket Club.The company also sponsors the Eventing Grand Prix at Hickstead and the UK Youth London Art Show.Amlin announced the sponsorship of the FIA Formula E Championship racing team Amlin Aguri in 2014 and Andretti Autosport in 2015.