 In 1995, Kropp adapted the approach she had developed for Pillow Talk in order to found "Stork Site", an online community website for expectant and new parents, which later became a part of iVillage.com.At its peak, "Stork Site" had over 100,000 members, making it one of the largest pregnancy-related online groups at that time.In April 2008, Kropp's first book was published by The Harvard Common Press.