 James Ayube Memorial Drive in 2011) opened in order to alleviate the bottleneck traffic on Bridge Street.This bypass connects Route 1A in Beverly directly to downtown Salem along the western coast of the Bridge Street Neck neighborhood, with access road entries located only at either end.In March to August 2009, a study was completed to generate strategies for the revitalization of the Bridge Street Neck neighborhood, one of the oldest settlements in the City of Salem.