 In 2011, Mercy for Animals, a non-profit organization dedicated to preventing cruelty to farmed animals and promoting compassionate food choices and policies, uncovered alleged animal abuse at a Target egg supplier, Sparboe Farms.The investigation received international media attention; it aired first on ABC's "Good Morning America", "World News Tonight with Diane Sawyer", and "20/20".As a result of the investigation and the public outcry that followed, Target immediately discontinued its relationship with the company.