 U.S. patent 7004398, for the "stored-value card assembly including a stored-value card, an edible product, and a wrapper", was granted to Michael R. Francis and Barry C. Brooks on February 28, 2006.Both patents have been assigned by their inventors to Target Brands, Inc.

Target GiftCards are also collector's items.Some of the first gift cards issued are valued at over $300 (even though the card doesn't have any money on it).