 They were about fifty-percent larger than traditional Target stores, and pioneered company standards including an increased number of checkout lanes and price scanners, larger aisles, expanded pharmacy and photography departments, and a food court.Target Greatland locations have since been converted to stores following the PFresh format beginning in 2009.The first Super Target hypermarket opened in Omaha, Nebraska in 1995, and expanded upon the Target Greatland concept with the inclusion of a full grocery department.