 To further increase their fashion profile, Target also created its fashion-forward Go International line, which hires famous designers to design collections available only for a few months.Target, after hiring architect Michael Graves to design the scaffolding used to renovate the Washington Monument and contributing US$6 million to the restoration plan, introduced its first designer line of products in 1999, the Michael Graves Collection of housewares and home decor products.Walmart and Kmart have followed Target's lead by signing exclusive designers to their stores as well.