 Mendeley won several awards in 2009 including Plugg.eu "European Start-up of the Year 2009", TechCrunch Europas "Best Social Innovation Which Benefits Society 2009", and The Guardian ranked it #6 in "Top 100 tech media companies".In 2012, Mendeley was one of the repositories for green Open Access recommended by Peter Suber.The recommendation was revoked after Elsevier bought Mendeley.