 "Burnout Paradise" features in-game advertisements for a number of brands, including Burger King, JL Audio, Nvidia, Gillette, Vizio, CompUSA and EVGA.From the 6 of October 2008, in-game billboards featured ads for the then United States Democratic Presidential Candidate Barack Obama.Electronic Arts confirmed that the Obama campaign paid for the advertisements, marking the first time that a United States presidential candidate has bought in-game advertising.