 "12 Rounds" was released on DVD, Blu-ray Disc, and UMD with an unrated "Extreme Cut" of the film on June 30, 2009.In the first week, "12 Rounds" opened at #1 at the DVD sales chart, selling 208,936 DVD units translating to revenue of $3.1m.As of July 2011, 581,834 DVD units have been sold, bringing in $8,884,292 in revenue.