 When ABC took over broadcasting rights for the National Basketball Association (NBA) from NBC, Tesh offered them the rights to also use his theme, but they declined and chose to compose their own theme music instead.The theme is still memorable three decades later, especially because of its association with the NBA's ascendance in the 1990s.The tune was revived in three ways in 2008 and 2016, with NBC using the music for commercial bumpers and starting lineup announcements during their coverage of basketball at the 2008 Summer Olympics and 2016 Summer Olympics that featured NBA players and Tesh releasing a free MP3 version on his website to commemorate the 2008 NBA Finals.