 The single was mixed by Chris Sheldon (Biffy Clyro, Foo Fighters, Reuben) and again it was well received, and the week following its release they were BBC Introducing's Tip of the Week.To promote the release they launched a website, which allowed fans to ask questions to drummer James "Judas" Housley, about what he would do in a particular situation.The responses are filmed by the band and uploaded to the site.