 William Wilkerson, who became the town's second mayor, led the incorporation effort and helped improve the town's phone service and water supply.In 1970, when Flower Mound had 1,685 residents, Edward S. Marcus and Raymond Nasher began a planned community project with $18 million in loan guarantees from the United States Department of Housing and Urban Development through their New Community program.Called "Flower Mound New Town", the project included elements of the new towns movement, including collaboration with North Texas State University (now the University of North Texas) to move the school's administrative offices to Flower Mound and conduct all research for the project.