 GreenBottle was developed in 2005 by inventor Martin Myerscough following a chance encounter with a waste tip manager.Myerscough was told that the biggest problem at waste tips is the abundance of plastic milk bottles.With less than 8 years of landfill in the UK remaining, Myerscough was inspired by his son's (Jamie Myerscough's) papier-mâché balloon to create a moulded paper bottle with a thin plastic lining.