 Cousaert regularly visited the Q Club in London, run by Jamaican-born Count Suckle, which was frequented by many musicians on the British R&B scene.By the late 1960s, Cousaert ran the Groove discotheque in Ostend, playing mid-tempo soul and ska music that later developed into what became known in Belgium as the Popcorn style.In the 1960s and 1970s, Cousaert also worked as a public relations executive for Muhammad Ali in Europe.