 The revolutionary part about the App Store was that developers could keep 70% of the revenue (with the App Store taking 30%), and make money in unprecedented ways due to the consumer distribution of the App Store.Google soon followed with their own version of the App Store (initially called Android Market), and soon after Flurry became the de facto analytics platform for mobile apps.Flurry also merged with a company called Pinch Media based in New York that was working on a similar product, and together they had almost 80% marketshare for mobile analytics.