 The player controls an evil chef who must create hamburgers while avoiding the pigs and cows who are chasing him.Successful completion of each level reveals the links between meat consumption and heart attacks or E. coli.There is also a hunting game where the player shoots tofu deer; “Stick a Chick”, where the player must prevent salmonella-infected chicken from entering the shopping cart; an animal testing awareness game that also spreads awareness about breast cancer; a gory maze game about seal clubbing; several games about animal skins used in fashion; and a quiz game that compares the American Kennel Club to the KKK.