 Anti-German sentiment during the First World War led to a change of name to "Brasserie des Bords" for several years.Of Alsatian origin, Lipp left Alsace when it became part of Germany.In July 1920, the bougnat (Paris immigrant) Marcellin Cazes redesigned the brasserie, which had become frequented by poets such as Paul Verlaine and Guillaume Apollinaire.