 Prior to that, his last produced play was "The Tik-Tok Man of Oz" (based on "Ozma of Oz" and the basis for "Tik-Tok of Oz"), a modest success in Hollywood that producer Oliver Morosco decided did not do well enough to take to Broadway.Morosco, incidentally, quickly turned to film production, as did Baum.In 1914, Baum started his own film production company The Oz Film Manufacturing Company, which came as an outgrowth of the Uplifters.