 The Lloyd District is bounded by the Willamette River on the west, NE Broadway on the north, NE 18th Ave. on the east, and Interstate 84 on the south.Adjacent neighborhoods are Eliot and Irvington to the north, Sullivan's Gulch (with which it slightly overlaps) on the east, Kerns on the south, and Old Town Chinatown (via the Steel and Broadway bridges over the Willamette) to the west.The area west of Interstate 5 is called the Rose Quarter, home of the Moda Center (originally Rose Garden Arena) and Memorial Coliseum.