 One of its most notable opponents was grower Dick Boushey of Boushey Vineyards in the Rattlesnake Hills (but not within the boundaries of the AVA).Boushey argued that the area did not have distinctive "terroir" that would merit an AVA stating ""I know of no regional style, specific variety or type of wine that is unique to this proposed area.The granting of this proposal would confuse consumers and undermine the existing Yakima Valley Appellation.""