 The BBC decided to allow viewers to select a name for the new dance troupe via a competition promoted on Top of the Pops by Ed Stewart after the girls made their dancing debut, and on the BBC children's programme Blue Peter.The name "Legs & Co." was chosen as the successful name.This was announced on the Top of the Pops of 4 November 1976, with the competition winner in attendance, Elaine Coombes.