 The film's launch occurred in March 1999 with Rajinikanth and Kamal Haasan in attendance.He announced his intentions of shooting the film within 24 hours on 5 and 6 April 1999 across film studios in Chennai.Along with Nagpal, the film brought together 19 associate directors, 45 assistant directors, 19 cameramen, 36 assistant cameramen, nine steadycam operators, 14 heroes, 12 heroines, villains, comedians, five dance masters, 16 assistants, 140 chorus dancers, stunt coordinators, art director, makeup, costume and set designers, 15 film units, a still photographer and 1,483 extras to make the film.