 in Fort Lauderdale), tower, and signal coverage were greatly upgraded from 56,000 watts to 100,000 watts by engineer and entrepreneur Ron Crider, who sold the station in 1973 to former Hawaii congressman Cecil Heftel for $1,500,000, a record price for a radio station at the time.Y100 has been broadcasting continuously with various forms of contemporary hit music since it signed on August 3, 1973 at 6 a.m. with new call letters WLQY (the station was originally to be known as "Lucky 100".The station was renamed Y100 during a staff meeting with consultant Buzz Bennett at the suggestion of the first airstaff).