 Donald Embinder, a former advertising salesman for "After Dark", went on to found "Blueboy", an upscale adult magazine which has been called the gay answer to such straight titles as "Playboy" and "Penthouse".The magazine, intentionally or not, provided a level of homoeroticism by regularly using images of nude or partially nude men for its cover and article illustrations.Although some illustrations of partially clad or nude women were included at times, males comprised the majority of the subjects.