 Watson and his son Norman tried the game over a weekend, and liked it so much that Waddington took the (then extraordinary) step of making a transatlantic "trunk call" to Parker Brothers, the first such call made or received by either company.This impressed Parker Brothers sufficiently that Waddington was granted licensing rights for Europe and the then-British Commonwealth, excluding Canada.Waddingtons version, their first board game, with locations from London substituted for the original Atlantic City ones, was first produced in 1936.