 On 18 May 1938, with the help of his young volunteers, he set up tent on Company land starting in Nadroga which is at the Southern end of the North Western cane growing area of Viti Levu and moved along the coast to the Northern end of Viti Levu.Initially none of the local farmers approached the tent but as the farmers saw the sacrifice being made by Ayodhya Prasad and his young volunteers and the inability of the Company overseers to stop him, they gradually started to join up.Following the success of this grass-roots campaign, Ayodhya Prasad spent the next four months organising the Kisan Sangh.