 Broccoli and Saltzman felt that Young would be able to make a real impression of James Bond and transfer the essence of the character from book to film.Young imposed many stylistic choices for the character which continued throughout the film series.Young also decided to inject much humour, as he considered that "a lot of things in this film, the sex, and violence, and so on if played straight, a) would be objectionable, and b) we're never gonna go past the censors; but the moment you take the mickey out, put the tongue out in the cheek, it seems to disarm."