 Its studios are located at the ABS-CBN Broadcast Center, Luna Street, La Paz District, Iloilo City, and transmitter is located at Barangay Alaguisoc, Jordan, Guimaras, with a transmitting power of 5,000 watts and with effective radiating power of 50,000 watts.In 1997, ABS-CBN Iloilo successfully requested to change its frequency from Channel 4 to Channel 10 and was upgraded to an originating station serving all of Panay Island and Guimaras in 2003, with the launch of its flagship local news program in the following year "TV Patrol Iloilo".Opened in 1964, it is the first and oldest television station in the whole of Panay.