 On March 20, 2007, Marvelous Entertainment Inc. announced a restructuring plan that would transfer amusement business to Atlus, by moving it to Mad (株式会社マッド) as a wholly owned subsidiary of Marvelous Entertainment Inc., which would be established in June 1, 2007; the remaining businesses would be operated under Marvelous Entertainment Inc.The transfer also included sale of The Third Planet (株式会社ザ・サードプラネット) amusement operations, effective on July 1, 2007.At Atlus, the company announced merging Mad into Atlus effective on September 1, 2007, with merger registered on September 3, 2007.