 In the 2009–10 season, Bologna played in Serie A for the 65th time, and escaped relegation again despite financial issues under new head coach Franco Colomba.In June 2010, a club takeover was completed, with the club being sold by the Menarini family to Sardinian entrepreneur Sergio Porcedda.Franco Colomba was sacked right before the 2010–11 season opener on 29 August 2010, despite surviving relegation with the team in the 2009–10 season.