 Shapiro and Pollock viewed Como's version as part of "the industry effort to whitewash the racy, raunchy music of rhythm and blues before anyone's daughter heard it".Como's version was reviewed positively in "The Billboard" magazine in its January 15, 1955 issue, and the label promoted it extensively in a two-page advertising spread in the same issue, headlined as "DIG PERRY IN ACTION ON A GREAT 'ROCK-AND-ROLL' RECORD".Como also performed the song on his television program "The Perry Como Chesterfield Show" in mid-January, and again on February 18, 1955.