 After obtaining $250,000 in funding staffing was hired for the program.Marcy Rauer Wagman, an entertainment lawyer and former songwriter/producer, was hired to teach about industry law, business models, royalties, and create and manage a student-run record label.The concept of having an umbrella organization was the brainchild of Wagman in 2003 as a way for students to have experience in all aspects of the music industry.