 The razor was still manufactured and sold until 1958, when the company was purchased by entrepreneur/corporate raider John Bloom, who decided to focus on washing machines rather than the razor.Though not made by the Rolls-Royce company, the name was chosen to evoke the "Rolls" image of luxury and quality.The factory address was 255 Cricklewood Broadway, London, NW2, with showrooms located at 197a, Regent St., London, W1.