 Channel 23's former ethnic programming and WFBT-CA call letters were transferred to its sister station on UHF channel 48, which used the W48DD call letters prior to the format change.On August 4, 2007, WWME launched a weekend morning block that primarily featured Spanish dubs of select classic series, "Sí!MeTV" (the first two parts of the moniker were based on the phrase "see me", although "Sí" is the Spanish word for "yes").