 On July 15, 2019, the station launched a new conservative talk format branded as "Freedom 93.7".The station's lineup consists entirely of syndicated personalities; Glenn Beck and Sean Hannity were being moved from sister station KHOW, and Rush Limbaugh was being moved from KOA.As a transition period, KHOW and KOA continued to air these three programs, but they would eventually be replaced by local programming and air exclusively on KDFD in the future.