 Following an on-line Fiorucci launch and campaign featuring Georgia May Jagger, a 5,000 sq ft destination store opened on Brewer Street in London's Soho in September 2017 during London Fashion Week.The launch party saw the Theo Adams Company transform L’Escargot, London's oldest French restaurant, into a world of disco, hedonism and horror, and was described by WWD as "the kind of party that many brands would kill for