 During the development of "Clerks", Smith continued to jot down ideas for his "God" project, including having the main character be a high school jock, the conception of 13th Apostle, Rufus, and a muse named Serendipity; but, Smith didn't have a story to work off of.By the time "Clerks" have been picked up for distribution, Smith began writing the first draft for the film.He felt calling the project "God" seemed inappropriate, and he retitled the project into "Dogma".