 In 2018, UFC 229 would pull an all-time record for the promotion, with estimates indicating that the event attracted nearly 2.4 million buys, breaking the 1.65 million buy record set by UFC 202.In March 2019, as part of a larger contract with ESPN for media rights in the United States, it was announced that future UFC pay-per-views will only be sold to subscribers of the network's streaming service ESPN+.Professional wrestling has a long history of running pay-per-view events.