 Beginning in the early 1990s, Avon also began donating towards breast cancer research and care, through the Avon Breast Cancer Crusade and the Avon Walk for Breast Cancer, a series of U.S.-based charity walks.Before 2003, the Walk was a function of Pallotta Teamworks, with Avon being the beneficiary.Since 2003, the charity reports that more than 180,000 Walk participants have raised $472 million for the cause.