 The WCTU adopted Willard's "Do Everything" philosophy, which meant that the "W.C.T.U.campaigned for local, state, and national prohibition, woman suffrage, protective purity legislation, scientific temperance instruction in the schools, better working conditions for labor, anti-polygamy laws, Americanization, and a variety of other reforms" despite having the image of a gospel temperance organization.The presidential addresses of the WCTU provide excellent insight as to how the organization seamlessly blended issues of grass-roots organizing, temperance, education, immigration and cultural assimilation.