 PrimeStar, on the other hand, utilized pre-existing services like Viewer's Choice and Request TV (as it was owned by a number of major cable providers), though promotional material bannered all PPV services under the name of "PrimeCinema".In 2006, HBO generated 3.7 million pay-per-view buys with $177 million in gross sales.The only year with more buys previously, 1999, had a total of 4 million.