 Willard pushed for the "Home Protection" ballot, arguing that women, being the morally superior sex, needed the vote in order to act as "citizen-mothers" and protect their homes and cure society's ills.At a time when suffragists were viewed as radicals and alienated most American women, the WCTU offered a more traditionally feminine and "appropriate" organization for women to join.Although the WCTU had chapters throughout North America with hundreds of thousands of members, the "Christian" in its title was largely limited to those with an evangelical Protestant conviction and the importance of their role has been noted.