"Tetris Effect" is inspired by the phenomenon known as the Tetris effect, where after playing "Tetris" for a long period of time, players would continue to see falling "Tetris" blocks for some time after quitting the game, an element relate to the zone concept.Mizuguchi said that the goal of the game was "to amplify and enhance that same magical feeling where you just can’t get it out of your head, and not just the falling shapes, but all the visuals, the sounds, the music".