 The single was released in mid-2005 and became a hit, thanks in part to a popular music video by Swedish director Deevo von Brahust known, among other things, for directing videos for international stars such as AC/DC, Roxette and Sabrina.The video's screenplay was written by Bo Martin.The single was produced by Robert Janson for the Aurolac Studio and mixed by Prince Charles Alexander at Quad Studios NYC with mastering by Sterling Sound Studio NYC (Tom Coyne).