 The name was short for either "Fantasy Company" or the "Fantastic Company," depending on Skulan's mood.Many of the store's employees, including publisher/owner/editor Tom Skulan, Mitch Cohn, Roger Green, and Raoul Vezina, worked on FantaCo titles in many creative capacities.FantaCo's first foray into publishing was Raoul Vezina's "Smilin’ Ed", about a rat with the personality of a 1950s children TV host.