 Their first major hit in a long time came in the form of 1970's "It's All in the Game", a pop Top 30/R&B Top Ten hit produced by Frank Wilson.Wilson and the Tops began working on a number of innovative tracks and albums together, echoing Whitfield's psychedelic soul work with the Temptations.Their 1970 album "Still Waters Run Deep" was a forerunner of the concept album.