 By focusing its content on the experiences of the estimated eight million Muslims living in North America, Bridges TV differentiates itself from such foreign language programming as Geo TV (which broadcasts in Urdu), Prime TV (which broadcasts in Urdu) and Arab Radio and Television Network (which broadcasts in Arabic).Around the time of its inception, the network announced that it would seek to feature sitcoms that represent American Muslim family life in a positive way and identified "The Cosby Show" as a model for such programming.In late 2005, Bridges TV started airing "Current Issues", a show produced in Lafayette, Louisiana about Palestinian and other Middle Eastern concerns.