 Hills was variously headlined by the press as a "Western Guru Scientist", "Natural Foods Pioneer", "Evolutionary Revolutionary" and a "Modern Merlin".As a successful commodities trader and art patron in Jamaica, he retired from business at an early age to follow a spiritual quest that took him around the world as a speaker, author, entrepreneur and pioneer of algae as one of the most efficient sources of food and fuel for humanity.Born in Grimsby, England to a family of fishermen, Hills grew up sailing the bleak and turbulent North Sea.