 Using collage graphics somewhere between Roy Lichtenstein’s Pop Art confections and the ransom note typography of Jamie Reid's Sex Pistols album cover, the film spells out Rocky’s influence on Wepner’s personal life – much of it catastrophic, such as his descent into cocaine and a brief stint in federal prison.To provide both insider insight and period detail, Feuerzeig assembles a round table of sportswriters and Jersey stalwarts reminiscent of the Carnegie Deli regulars in Woody Allen’s "Broadway Danny Rose".According to "Variety"’s Brian Lowry, “[F]or anyone familiar with boxing or even just the “Rocky” franchise, “The Real Rocky” – shot partly in black and white to heighten its cinematic feel, and featuring boxing reporters as a sort of Greek chorus – is the genuine article.”

In 2009, Feuerzeig began production on a proposed feature documentary about artist Shepard Fairey, the lawsuit brought against him by the Associated Press and his Fair Use defense in creating the iconic Barack Obama "Hope" poster during the 2008 presidential election.