 Citing low profits, Pinnacle Brands went out of business in September 1998 and its brand names and trademarks were sold to Playoff, which then became Donruss Playoff.Donruss Playoff no longer uses the Pinnacle brand name, but continues to use the Score name on low end football and hockey sets produced mostly for the retail market.In early 1998, Jerry Meyer was named Beckett Media's Sports Card Executive of the Year.