 Nigel Lythgoe, Jann Carl, Alison Sweeney and Nancy O'Dell were brought on as co-hosts and shared hosting duties for the 2011 edition.Successive telethons from 2012 to 2014 ran under the new title MDA Show of Strength and further reduced the show's airtime.The 2012 edition aired on Sunday, September 2, 2012; the job of renaming the new show was given to MDA's advertising agency E.B.