 In May 1965, Girard began his design work for Braniff International Airways re-branding campaign called "The End of the Plain Plane".This project gave Girard the opportunity to work with textiles, color, and graphics on a grand scale, redesigning everything from the sugar packets to the ticket counters to the color of the planes themselves.He used colors like light and dark blue, beige, ochre, orange, turquoise, and lemon yellow to make the planes recognizable from the ground.