 "The King and I" played for 228 days in theaters, about 41 weeks.Despite the underwhelming box office performance of the film, upon the home media release the film July 6, 1999 on DVD and VHS by Warner Home Video, it stayed in the top 20 of Billboards "Top Kid Video Chart" for over 15 weeks.Leading to "The King and I" going on to be the 16th best-selling children's video tape of 1999.