 Dry Gulch was so named because the citizens voted it as a "dry" city (i.e., one which prohibited alcohol sales).The show would center around a topic, where Gospel Bill would be heavily involved in providing moral guidance to one of the citizens (usually Nicodemus or Elmer Barnes) and/or preventing catastrophe (mainly stopping Luther Bedlow's criminal activities).A typical episode would be interrupted several times by puppet segments depicting Biblical stories as well as the adventures of Oogene, a young boy who squabbles with his sister Jeannie Mae (but the fights are always resolved by a moral lesson) and narrates "Oogene at the Zoo", in which Oogene studies an animal and relates its role to a lesson from the Bible ("Oogene at the Farm" replaced the "Oogene at the Zoo" segment in some later episodes).