 Change came from the addition of new religions from other countries, including the Egyptian deities Isis and Serapis, and the Syrian gods Atargatis and Hadad, which provided a new outlet for people seeking fulfillment in both the present life and the afterlife.The worship of Hellenistic rulers was also a feature of this period, most notably in Egypt, where the Ptolemies adapted earlier Egyptian practice and Greek hero cults and established themselves as Pharaohs within the new syncretic Ptolemaic cult of Alexander the Great.Elsewhere, rulers might receive divine status without the full status of a god.