 Analysts have regarded PINK as more nimble, with a better track record of shifting their marketing towards inclusivity, than their parent brand, which faced an onslaught of controversy in 2019 and 2020.As of 2020, the company had 141 stores, all attached to Victoria's Secret stores.In March 2013, Victoria's Secret PINK launched a marketing campaign for its "Bright Young Things" underwear line, directed at teen and pre-teen girls, that drew considerable negative attention.