 Reasons cited for its cancellation included loss of advertising sponsors and a shrinking audience, with fewer people tuning in for each subsequent episode.Pre-adult teens ("minors" under US law), who are MTV's core demographic audience, were at the centre of the argument for those who disapproved of the program, even with MTV's self-imposed restrictive broadcaster-like standards and practices.The show's writing team has an average age of 21, and includes several "teenage consultants".