 Kimura eventually spoke with Marvelous Entertainment's Yosuhiro Wada about creating a game mixing a "flare of and Japan a little while ago (say about 40 years ago)".Kimura wanted "Chulip" to be localized to show the world certain aspects of Japanese culture and "all the kind of interesting stuff that you can see every day".He also wanted to display a real, modern truancy problem for Japanese students with the game's cast of underground dwellers.