 In May 1890 his mechanic Johann van Toll was sent ahead to look after their borrowed launch at Putney and van Toll obtained premises in the new Billiter Buildings at 49 Leadenhall Street, London for Simms & Co Consulting Engineers.There had been no purpose in Simms bringing a car with him because of the restrictions in Britain.In May 1891, Simms demonstrated the motor launch on the Thames, and in May 1893 formed The Daimler Motor Syndicate Limited to fit petrol engines into boats becoming, possibly, the UK's first motor company.